About
About
About
About
About
About
About
About
About
About
Hi! My name is Lia.
It's me, hi.
I tell stories through text and video that make sure you stick around even when the average attention span is said to be a mere 0.27 seconds. Great 9×16 content is my thing. With a focus on an audience-first approach, my expertise lies in developing formats and creating content.
I’m a content strategist, writer and editor, currently focusing on social media. I worked for Refinery29, ASOS and Vice in Berlin. As a proper Gen Y kid, I truly believe I am special – no, really, I am. But you'll need to see more than that, I get it, it's okay. Follow me around!
And here’s what I do.
Netflix Germany
Joined the Social Marketing dream team to create cool things about series, movies and shows on the internet
When
Current
Refinery29
Pop Culture Editor, writing and filming daily content and features
When
Before
ASOS
Fashion & News Editor, writing, editing, and filming editorial, social media and video content
When
Before
VICE
Writing, editing and managing the editorial team of news for original girls, a branded content vertical in collaboration with adidas
When
Before
SPD
Social media video content for the federal election campaign of chancellor candidate Martin Schulz.
When
Before
Freelancing
Created, filming and editing digital content for young audiences. Developing formats and creative concepts.
When
Before
What I do
What I do
What I do
What I do
What I do
What I do
What I do
What I do
What I do
What I do
Skills
I’m developing, creating, writing, filming & editing things that people want to share.
Social media
Format development
Creative concepts
Creating ideas in 9×16
Copywriting
Filming and editing those ideas
Audience-first content strategy
Will never not love writing long-form features
Finding just the right tone of voice
